Best Blogging Platforms and What They Offer

(Last Updated On: February 18, 2023)

Key Points:

  • WordPress
  • Medium
  • Tumblr
  • LinkedIn Articles
  • HubPages.com

There are over 600 million blogs circulating the internet today. That means there’s bond to be a good list of best blogging platforms.

You may be considering starting a business blog or maybe it’s just a new hobby you’re curious about.

Either way, finding the best blogging platform for you and your needs should be top priority when starting a new blog.

The remaining content will show you the best blogging platforms out there today and what they can offer.

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Best Blogging Platform: WordPress

welcome to the world's most popular website builder: WordPress
WordPress.com

In 2022, there is an estimated 455 million websites powered by WordPress today, including this one! WordPress has been a personal favorite of mine for years and is considered to be one of the best blogging platforms out there.

Back in 2009, I used WordPress and Xanga for storing my poetry and short stories I thought would be worth something someday. Little did I know, I was setting myself up for future success.

Out of the top 10 million most visited websites on the internet, WordPress is the CMS of choice for 38.2% of them.

That means, if you can learn WordPress, you basically just learn an extremely sought after skill which can help you build your own blog or build someone else’s.

From Website and Content SEO to Website and Graphic Design, WordPress is undeniably one of the major players on this list.

With that said, how do you know WordPress is right for you?

Let’s explore:

What this best blogging platform has to offer:

WordPress offers a free version of WP which includes a free WP domain name which looks like the following:

“domain.wordpress.com”

If you want to gain unlimited traffic to your website, then you’re going to need to spend $15 USD on a domain name with a .com, and purchase at least WP Basic to begin using additional features.

Trust me, a free WordPress plan is super limited in regards to what you can do.

Additionally, WP also offers a basic, premium, business, and eCommerce plan.

A Basic WordPress Plan will get you:

  • Best in-class hosting
  • Jetpack essential features
  • Unlimited customer support via email
  • Dozens of free themes
  • Basic design customization
  • 6 GB storage space
  • Remove WordPress.com ads
  • Payments
  • Subscriber-only content

A Premium WordPress plan will get you:

  • Best in-class hosting
  • Jetpack essential features
  • Unlimited customer support via email
  • Dozens of free themes
  • Basic design customization
  • 6 GB storage space
  • Remove WordPress.com ads
  • Payments
  • Subscriber-only content
  • Pay with Paypal
  • Google Analytics integration
  • Advanced social media
  • Site monetization
  • VideoPress support

A Business WordPress plan will get you:

  • Best in-class hosting
  • Jetpack essential features
  • Unlimited customer support via email
  • Dozens of free themes
  • Basic design customization
  • 6 GB storage space
  • Remove WordPress.com ads
  • Payments
  • Subscriber-only content
  • Pay with Paypal
  • Google Analytics integration
  • Advanced social media
  • Site monetization
  • VideoPress support
  • SEO tools
  • Install plugins
  • Install themes
  • Remove WordPress.com branding

An Ecommerce WordPress plan will get you:

  • Best in-class hosting
  • Jetpack essential features
  • Unlimited customer support via email
  • Dozens of free themes
  • Basic design customization
  • 6 GB storage space
  • Remove WordPress.com ads
  • Payments
  • Subscriber-only content
  • Pay with Paypal
  • Google Analytics integration
  • Advanced social media
  • Site monetization
  • VideoPress support
  • SEO tools
  • Install plugins
  • Install themes
  • Remove WordPress.com branding
  • Accept payments in 60+ countries
  • Integrations with top shipping carriers
  • Unlimited products or services
  • eCommerce marketing tools
  • Premium customizable starter themes

Unless you’re someone who wants to dive deep into website design and build a large online store. I find as a beginner, a premium or business around (for the plugins) would do just fine for your needs.

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Types of Websites Hosting WordPress Offers
A personal blog with a free domain.wordpress.com blog
A photoblog
A professional portfolio
A government website
Magazines
News/Press websites
Online forums and communities
Networking websites
Business websites
Table with different types of sites WordPress can host

Best Blogging Platform: Medium

I wanted to first mention quickly that there are many different blogging platforms such as Ghost that many people swear by.

A few of include:

  • Blogger
  • Wix
  • Spuarespace
  • Weebly

I mean, the list just goes on.

I’m sure there are many other platforms bloggers use and would feel is the best blogging platform. However, I am only exploring platforms that I know for a fact can boost your blog traffic because I’ve either done it myself or witnessed it.

Medium is a popular blogging platform, in fact Medium has 100 million monthly visitors and readers spend 4.5 million hours on the website every month.

There are loads of opportunity to be found on Medium. As a small business blogger or a Freelancer, Medium is one of the best places to either write or republish some of your great content.

Can you get paid on Medium?

Stay curious. Discover stories, thinking, and expertise from writers on any topic: Medium.com
Medium.com
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I, myself, have not been paid on Medium, however, many people make money on Medium. And I mean, good money.

Medium has some really big names and big publishers that make a ton of cash on the platform.

With that said, Medium is totally worth it for new writers as well.

Let me share my noob experience on the platform:

I recently began posting some of my articles on the website and have already racked up almost a dozen of organic followers in less than a week.

After I posted 6 articles, I waited just to see what would happen.

To my surprise, my articles reached more people than I expected and I also received some engagement via claps, followers, and comments.

Okay, I know, that doesn’t seem like much, so let me throw some statistics at you to back me up:

“The platform paid out over $11 million dollars during the period. Also in 2020, the largest payout to a single writer was said to be $49,705, and one article earned almost $16,700 – the most by a single story published on the platform up to that point.”

Bloggerguide.com

Medium has over 60 million monthly readers to date.

If your piece-of-content is great, then you’ll be able to boost your organic traffic not only on your content but on your website as well.

What it offers:

A few benefits to using Medium include:

  • Mediums import tool is where it’s at
  • You can engage with your audience easier
  • You will reach more people 
  • Metrics seem accurate
  • You run the possibility of getting discovered
  • There’s no API
  • Certain niches do really well
  • You can guide your readers to your website and/or socials

Best Blogging Platform: Tumblr

tumblr.com
Tumblr.com

It is a great for a select crowd of people.

Tumblr works if you want to express yourself or want to share some forms of art with the world. Creatives would do well here.

Here’s the catch. Business blogs may not do great on this platform.

To be fair, it’s not impossible, however, it might not be as great for an SEO blog or marketing blog.

But, it may do very well for a gaming blog or a Wiccan Spirituality blog.

With that said, if you’re interested in growing your target audience on this platform, you need to understand exactly who uses Tumblr.

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What it can offer you:

  • Tumblr is a social networking platform as well as a blogging platform
  • It’s extremely customizable
  • Tumblr has its own unique tagging system
  • Tumblr is a community-driven platform
  • Tumblr is good for building relationships with your audience
  • Tumblr is best for creatives

LinkedIn Articles

linkedin articles
LinkedIn Articles

If you do or even if you don’t have a blog yourself, LinkedIn articles is a great place to post your content.

By publishing high-quality articles you can boost the value of your services as a thought-leader in your industry or blog niche.

The trick here is to link your blog in your content to bring traffic back to you. This helps to create a social backlink to you.

Link-building is an important part of SEO and helps prove to Google your website is authoritive.

LinkedIn articles can help you bring some exposure to your website, your services, and even bring in new clients if that’s what you’re hoping for.

This powerful platform can be a good source to find freelance clients as well.

In fact, based on its global advertising audience reach numbers, LinkedIn has at least 849.6 million members around the world in July 2022.

What it offers:

  • Help you generate new leads
  • Improve your basic SEO
  • Improve your networking and online reputation
  • Boost your visibility
  • Boost your engagement and interest
  • Thought-leadership
  • Position yourself as a professional and/or expert
  • Help you build an audience

Best Blogging Platform: HubPages

hubpages.com
Hubpages

This is one of the best blogging platforms is a great place to begin your blogging career, just don’t expect to make 6 figures in 3 months.

The platform does pay, however, they pay based on views and engagement. These can take a long time to generate income. And, I mean a long time (trust me, I’ve tried),. While it’s a good place to start, it’s not something that will help you pay the rent.

It’s important to backlink back to your own Medium or WordPress domain to create further traffic.

Hubpages vets their content before it’s posted on their website. You need to make sure that your content is up to par before posting.

If you’re lucky, Hubpages will promote your article on one of their sister websites.

It’s a good place to post, but income is less likely than Medium.

What it offers:

  • Can become a good source of passive income (but it will take a while)
  • Helps guide users to your website
  • They only post high-quality content
  • It’s reliable if you get consistant
  • It’s a good community

Wrapping It Up

Whew!

That’s a ton of information. If you’re considering posting some of your articles online, try some of these blogging platforms out and let me know which one your favorite is.

If you’re super lost and don’t know what to do, contact me today! I can help!

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