- Keyword traffic checkers provide data on search volume, cost per click (CPC), and competition levels for a given keyword.
- They help you identify high-traffic keywords that can help you increase your website’s visibility and drive more traffic.
- They can help you understand the level of competition for a keyword and adjust your strategy accordingly.
- They can also provide keyword suggestions, trend analysis, and competitive analysis.
Keyword research is an essential component of SEO, and a keyword traffic checker is one of the most valuable tools in the SEO toolbox. In fact, the top 3 ranking factors for Google are content relevance, backlinks, and keyword usage.
These tools help you understand the search volume, competition, and CPC (cost per click) for a given keyword, which can help you optimize your content and strategies to increase traffic to your website.
In this article, we’ll take a look at some of the best keyword traffic checker tools available, including both free and paid options, to help you find the right tool for your needs.
Don’t stop now! Keep reading!
Why is Using a Keyword Traffic Checker so Important for SERP Rankings?
Google uses a complex algorithm to rank content, but one important factor is the use of keywords. The algorithm uses bots, also known as web crawlers, to scan and index the content of websites. These bots look at the text on a website, including the headlines, subheadings, and body copy, to understand the topic and main ideas of the content.
When a user conducts a search, Google’s algorithm compares the keywords in the user’s query to the keywords on the indexed pages and uses them to determine which pages are the most relevant and useful for the user.
That’s why it’s vital to use relevant keywords within your content so search engine crawlers can find and index your information.
The algorithm also looks at factors like the relevance of the content, the quality, and the credibility of the website. However, the use of keywords in the content and in the meta tags (title and description) is one of the most important factors that influence the ranking.
While Google has over 200 different ranking factors, keywords are one of the most important for showing up in SERPs. Additionally, the first position on Google’s search results receives 33% of the traffic, while the second position only receives 18%.
When optimizing content for search engines, it’s important to use relevant keywords in a natural and strategic way. This includes using keywords in the headlines, subheadings, and throughout the body copy, as well as in meta tags like the title and description.
Additionally, using LSI (Latent Semantic Indexing) keywords within the content can also help to improve the relevance of the content.
What is a Keyword Traffic Checker?
A keyword traffic checker is a tool that helps users to understand how many people are searching for a particular keyword or phrase, and how much competition there is for that keyword. These tools can provide data on search volume, cost per click (CPC), and competition levels for any given keyword.
This information can be used by marketers and SEO professionals to optimize their content and strategies to increase traffic to their websites. Some keyword traffic checker tools also offer additional features like keyword suggestions, trend analysis, and competitive analysis.
There are several benefits of using a keyword traffic checker for your website content, including:
- Targeting high-traffic keywords: A keyword traffic checker can help you identify keywords with high search volume, which can help you attract more visitors to your website.
- Identifying profitable keywords: A keyword traffic checker can also provide information on the cost per click (CPC) for a given keyword. By targeting these keywords, you can increase your website’s revenue through paid advertising or affiliate marketing. The average click-through rate (CTR) for the first position in Google’s search results is 31.7%.
- Understanding competition: Keyword traffic checkers can also provide information on the competition for a given keyword. This can help you understand the level of competition for a keyword, and adjust your strategy accordingly.
- Improving SEO: By using a keyword traffic checker you can optimize your website content for search engines by using relevant, high-traffic keywords in a natural and strategic way. This can help you improve your search engine rankings and drive more traffic to your website.
- Generating keyword ideas: Some keyword traffic checker tools also offer keyword suggestions, which can help you generate new ideas for blog posts, articles, and other types of content.
- Identifying seasonal keywords: Some tools also provide data on the trend of keywords in different months, this can help you identify keywords that have a high search volume at specific times of the year and optimize your content accordingly.
Is There a Keyword Generator and What is the Best Keyword Finder?
There are several keyword traffic checker tools available, some popular options include:
- Google Keyword Planner – a free tool that allows users to see the search volume, competition, and CPC (cost per click) for keywords. This google keyword traffic checker is one of my personal favorites and one I use for my own content.
- SEMrush – a paid tool that provides a comprehensive analysis of keyword data, including search volume, CPC, and competition levels. This tool is great as a bulk keyword traffic checker.
- Ahrefs – a paid tool that offers keyword research, backlink analysis, and competitor analysis.
- Keyword Tool – a free tool that generates a list of keywords based on a seed keyword, and provides search volume data.
- Moz Keyword Explorer – a paid tool that provides keyword research, SERP analysis, and keyword difficulty scores.
- TheHOTH Keyword Planner – a good Google Keyword Planner alternative tool. It also doesn’t require a Google Ads account and is totally free.
It’s also worth noting that different tools may have different data, so it’s good to use more than one tool to get a more complete picture of keyword traffic.
In fact, there are so many different SEO tools that I wrote an entire article on it, check out, “Free SEO Tools to Optimize Your Blog.” For more tools to get you started!
Underrated SEO tools
In addition to popular paid SEO tools like SEMrush and Moz, there are also several underrated free SEO tools that can be useful for keyword research, including:
- Google Search Console: This free tool from Google provides data on the keywords that are driving traffic to your website, as well as information on the performance of your website in search results. This also helps you check keyword traffic on google.
- Google Trends: This free tool from Google allows you to see the popularity of a keyword over time, which can help you identify trends and seasonal variations in search volume.
- Ubersuggest: This free keyword research tool allows you to find long-tail keywords, analyze the competition and get keyword ideas.
- Answer The Public: This free keyword research tool provides a visual representation of the questions and prepositions people are asking around a specific keyword.
- Keywords Everywhere: This is a browser extension that provides search volume, CPC, and competition data for keywords on websites such as Google, YouTube, Bing, and more.
It’s worth noting that free tools that check keyword search traffic usually have limited features and data compared to paid tools, but they are a great starting point for keyword research and can give you an idea of how to proceed with your SEO strategy.
How to Check Keyword Traffic
There are several ways to check keyword traffic, including:
- Analyzing website analytics: You can use website analytics tools like Google Analytics to see the keywords that are driving traffic to your website. By looking at the “Acquisition” and “Keywords” sections, you can see the keywords that are bringing people to your website and the pages on your site that are getting the most traffic from those keywords.
- Checking search engine rankings: You can use a tool like SEMrush or Ahrefs to check your website’s search engine rankings for specific keywords. This can help you understand where your website is currently ranking for certain keywords and how well it is performing in search results.
- Utilizing Google Search Console: Google Search Console allows you to see the number of clicks, impressions, and click-through rate (CTR) for a given keyword. It also allows you to see which pages are ranking for the keywords and how your website is performing in the SERP (Search Engine Result Page.)
- Monitoring your competitors: By monitoring your competitors’ websites, you can see which keywords they are ranking for and get an idea of what keywords you should be targeting.
- Use LSI keywords: LSI keywords are semantically related keywords that search engine algorithms use to understand the context of the content. Using LSI keywords can help you uncover high-traffic keywords that you may have overlooked.
By using these methods in combination, you can gain a comprehensive understanding of your website’s keyword traffic and make data-driven decisions to improve your SEO strategy.
SEO Tips for Keyword Research
Keyword research is an essential part of SEO, and it’s the foundation for creating content that will rank high in search engine results.
By identifying the right keywords, you can optimize your content to attract more visitors to your website. In this section, we will explore some tips and best practices for conducting effective keyword research and optimizing your content for search engines.
We will cover topics such as understanding the intent behind the search, utilizing long-tail keywords, using keyword research tools, analyzing the competition, and tracking your progress. These tips will help you conduct effective keyword research and optimize your content to drive more traffic to your website.
Here are some SEO tips for keyword research:
- Start with a seed list of keywords: Begin by creating a list of seed keywords that are relevant to your business or industry. These keywords will serve as the foundation for your keyword research.
- Understand the intent behind the search: When researching keywords, think about the intent behind the search. Are people looking to buy a product, learn something, or find a solution to a problem? Understanding the intent behind a search will help you identify the most relevant keywords for your content.
- Use long-tail keywords: Long-tail keywords are longer, more specific phrases that are less competitive and easier to rank for. They also tend to convert better than short-tail keywords. In fact, long-tail keywords, which are longer and more specific phrases, account for 70% of all search traffic.
- Utilize keyword research tools: There are various keyword research tools available, both free and paid, that can provide data on search volume, cost per click (CPC), and competition levels for a given keyword.
- Analyze the competition: Research your competitors’ websites to understand which keywords they are targeting and what kind of content they are producing.
- Optimize for featured snippets: Featured snippets are a prime spot in the SERP, appearing above all organic results, try to optimize your content to be featured in these snippets. Additionally, In 2021, Google confirmed that the number of keywords in the meta tag is not important, it’s better to make sure that the meta tag is descriptive and useful for the users.
- Track and analyze your progress: Regularly track your website’s rankings and traffic for the targeted keywords, and adjust your strategy accordingly.
By following these tips, you can conduct effective keyword research and optimize your content to rank higher in search engine results and drive more traffic to your website.
Wrapping it Up!
Whew, that’s a ton of information! If you’re not sure where to start with all of this, content me, I got you!
Please also feel free to like and comment to share your SEO keyword struggles or success stories.
4 responses to “Keyword Traffic Checker: What are the Best Tools?”
[…] Keyword Traffic Checker: What are the Best Tools? […]
Enjoyed your article, I was glad to see the tool I’m using included in the lineup. You make some great points and when I tried to write without keyword search I was writing blindfolded.
Thanks so much, Shantell! I’m so glad the article was helpful for you. Keyword research is such an important aspect of SEO writing. You’re right, without them it is similar to blogging blindfolded!
[…] Monitor your rankings: Finally, monitor your search engine rankings and adjust your strategy as needed. By incorporating contextualized synonyms into your SEO strategy, you should see an improvement in your rankings over time. […]