- Some of the tips and tricks listed are about keeping your paragraphs short, understanding what your audience wants, and using SEO.
- These tips and tricks can help you gain more traffic, conversions, and sales.
- Blogs can be hard to write, and even harder to master, keep practicing, and don’t give up!
There are more than 600 million blogs online today and over 43% of websites on the internet are powered by the blogging platform WordPress, that’s why you need to learn the Ultimate Blogging Tips and Tricks For Beginners.
That is well, a lot of blogs. All of these blogs consist of thousands of different niches and subcategories with the exact same goals in mind.
Traffic, conversions, and sales.
With that said, these are the ultimate blogging tips and tricks that I have learned over the years writing for hundreds of different professionals.
Without further adieu, let’s get started!
Ultimate Blogging Tips and Tricks For Beginners
Well, writing a blog post is easier said than done.
Obviously, you need to pick something you’re passionate about, otherwise, you won’t get very far.
Another element you need to consider is saturation.
Okay, so what exactly is blog niche saturation?
Let’s use food as an example. Everybody eats, and everybody likes food.
You might be thinking that’s an awesome niche because recipe-related content is actually one of the most profitable blog niches.
However, imagine how many other bloggers have had the exact same ideas as you, but have done it way before you, and way better.
That’s blog niche saturation, which is bad m’kay.
Additionally, you need to be consistent! I cannot stress this enough. You need a blog posting, social media posting, and newsletter sending schedule.
In fact, publishing 16 posts/mo gets 4.5x more leads than those that publish 4 posts/mo.
Thought leadership is a concept I don’t see mentioned in articles very often, only the thought-leaders mention thought leadership in their content.
If you plan to write articles on specific topics, you need to know everything about that subject so you can teach it to your audience, answer their questions, and give them as much information as possible.
If you can succeed at all of these elements, you will see results and profit from them.
Additional Blogging Tips and Tricks For Beginners
This wouldn’t be the ultimate blogging tips and tricks for beginners if I didn’t dive deep into some awesome tips for creating SEO articles and blog posts.
Actually, creating high-quality blog posts can increase your chances of ranking higher in search engines by a staggering 434%! Which is insane!
Blogging has developed into an art form, and if you don’t do it just right, you won’t get anywhere.
You need to be open-minded and flexible. If what you are doing isn’t working, then you need to change it.
With that said, here are some additional blogging tips and tricks to help you succeed:
- Use high-quality images, infographics, and generally appealing graphics
- Keep your content between 1,000-5,000 words
- Keep your content relevant to your topic niche or sub-niches
- Develop a brand voice or use your own
Furthermore, let’s dig deeper into some of the more important strategies to help you succeed:
Keep it readable, and scrollable, with short paragraphs
I cannot count how many times I’ve read an article and scrolled through it thinking, “blah, blah blah.”
In fact, the average page visit lasts less than a minute and users often leave web pages in just seconds. That means you need to keep your content friendly, direct, and straight to the point.
Don’t use fluff, unnecessary words, or otherwise obvious information.
I like to think of it like this. If you already know it without researching it, it’s probably fluff.
Paragraphs also don’t need to be more than 3 sentences long.
I recently wrote for a professional who has a ton of great content, but their articles look chunky, hard to read, and well, let’s just say they weren’t getting much attention.
They weren’t super open to the idea of change either, so we didn’t work together for very long.
At that moment, I realized their inflexibility caused them to miss out on endless search engine optimization, traffic, conversions, and so much more.
Ask experts for guest posts
If your blog content isn’t working, there are countless opportunities out there for guest posting to help you generate more backlinks for your blog.
Additionally, an Ahrefs study suggests that 87% of bloggers come up with guest post ideas themselves, but only 52% of them do the actual writing.
Accepting guest posts is a fantastic way to grow your blog without doing much work. Guest posters share their content and in turn promote your blog.
Guest posts are essentially cheap or free marketing.
That free marketing can end up leading to more social shares, backlinks, and brand awareness.
Here are some helpful tips for guest posting:
- Know your goals
- Find bloggers to help you
- Form connections with website owners
- Choose good topics
- Write awesome content (or have me do it for you!)
Research and Know Your Audience
So, you’re interested in starting a blog. You begin writing but all of your content is about you, and how you can help someone, or how much you know about a topic.
That’s awesome, you know a whole bunch. However, that isn’t going to help your audience.
Do you know what will?
- Actionable steps
- Free tools and resources
Another problem I see in many of the articles I read is that many bloggers don’t really know their audience.
Generic data statistics are usually “men and women, ages 18-35, from the US.”
That information is common knowledge. All blogs have that audience and you need to dig deeper.
For example, this blog post is targeting small business owners who aren’t really sure how to begin blogging even though it is something they have been considering for some time.
If you run a mommy blog, you should be targeting other mommies. If you run a food blog, you need to target foodies.
Here are some tools and tricks to gain a deeper understanding of your audience:
- Google Analytics, Keywords, Adwords, & Trends
- Facebook insights (although this has changed some since the Apple Privacy Update)
- Conduct polls and surveys
- Spy on your competitor’s audiences
- Use customer engagement tools
Ultimate Blogging Tips and Tricks For Beginners: Keywords
Alright, so let’s jump into some technical SEO blog writing for a minute or two. If you aren’t interested in SEO, you need to be.
SEO basics such as keyword research are extremely important for Google’s algorithm.
Even with the new helpful content update, Google wants you to use keywords so it can index it and share it with users.
There are a ton of different tools both free and paid you can use to conduct keyword research:
- Keywords Everywhere Google Extension
- Keyword Surfer
- Ahrefs Keyword Generator
- SEMRush Keyword Magic Tool
- TheHOTH Keyword Generator Tool
- WordStream Free Keyword Tool
Using the right tools is so important for your digital marketing strategy. Blogging isn’t just about writing the best content, you need to prove to Google that your content matters.
If Google or other search engine crawlers don’t view your content as relevant, no one will see it.
Because driving traffic to websites is a major marketing priority for 54% of marketers, you may be wondering, what type of keywords drive traffic?
Keywords that drive traffic are:
- Question keywords (How to “insert keyword”)
- Long-tail keywords (Best cupcake bakeries near me)
- Keywords with high search volume and low competition (you can view the data using any of the tools mentioned above)
Another question I get asked a lot is, where do you put keywords?
I’m going to keep this section direct, so there’s no room for error.
Put your keywords:
- In your intro
- Throughout your content (but don’t keyword stuff)
- In your headlines close to the beginning
- In your subheadings (h2 and h3)
- In your alt-text
- In your link text
- In your graphics
That’s All Folks!
Blogging can be difficult, but it is also one of the most rewarding creative endeavors you can profit from in the modern world today.
Keeping up with the latest blogging trends, knowing your audience, and understanding SEO, can all help you achieve more traffic, more conversions, and more success.
Check out some of my other blogs for more helpful tips and tricks to get you started!
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